Independent Judging and How it Works
Independent, expert judging is a vital element of the 2020 UK Coach Awards, as it has been ever since they started in 2009, and its delivery is a key corporate objective for the company.
"It was a lesson we had applied from Day One in launching the UK Bus Awards in the mid 1990s," recalls Chris Cheek. "If an award scheme is to have credibility, and the prizes are to be valued, then it is vital that entries are judged fairly and objectively against the agreed criteria by independent expert judges. We carried this over to the UK Coach Awards in 2009."