ROSCO Award for Innovation in Road Safety


This award is designed to recognise the operator or individual employee who, in the opinion of the judges, has made the mist innovative contribution towards safe driving during the past year.

Who could be nominated?

This category is open to coach operators, individual managers or licensed PCV drivers in full-time employment, who have been in continuous employment on coach services for the 12 months ended 31 January 2012.

… and by whom?

We welcome nominations from employers, customers and organisations campaigning or promoting safety and safe driving. Self-nomination is acceptable.

Criteria and Entry Requirements

The award was based on the quality of the information supplied.

The information should:

  • Describe the contribution made to safe driving by the individual or initiative
  • State how the initiative was executed, showing the methods used and why
  • Supply evidence showing the results or improvements made to safe driving
  • State whether the results are likely to be sustainable and how they might be more widely applied in the industry
  • Describe any future plans for further development
  • Supply appropriate examples of the any materials used in any campaign or initiative associated with the nomination.

The 2012 Result

Winners: Excelsior Coaches, Bournemouth, Dorset, for The Under 17s Car Club Project

Excelsior have become involved in a very important road safety initiative, called the Under 17s Car Club. This provides driving experience and tuition in a safe, off-road environment to enable members to gain experience and training, including theory tests and first aid assessments.

Excelsior provided a coach and a driver to spend the day at the club’s annual Truck Day, alongside Royal Mail’s trucks. The coach was demonstrated and the members of the club to take to the wheel themselves, so having the experience of driving a full size coach.

The judges were really impressed by this whole scheme, so allowing young people to gain experience of the requirements of large vehicles, longer stopping distances, large turning circles and blind spots. It is a hugely valuable experience and something money simply cannot buy.

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